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To empower the cultural unity of people of color through inclusivity and diversity.

ABOUT US

The commitment to diversity, inclusiveness, and empowerment is not just for moral reasons, but economic reasons as well. The rebranding of Fubu will serve as a beacon of leadership by utilizing our diverse talents to create a beaming atmosphere where individuals are motivated to become more sufficient shareholders in the economic and social fabric of the communities we serve.

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Keywords

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Ingenuity

Getting out of the sheltered bubble to see something that’s unfamiliar to you. Knowing different cultures can help a person expand their horizons.

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Venture

The brand will be a quality of being cleverly inventive by showing people not to let any barrier come between

them and success.

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Enjoyment

Putting a smile on everyone’s face by reaching out a helping hand.

WHO WE WERE

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Back then our brand was hard, urban, and rugged because we wanted to express ourselves not only through hip hop music, but by who we were as individuals through our attire to represent our street culture.

WHO WE ARE NOW

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The future outcome of FUBU will become more engaged in involving people of color by creating programs that are innovative, collaborative, and we will investigate unknown regions that were never explored

before to expand our network.